Nepal set to resume tourism promotion campaign at int’l level after a year

Pun-hill-tour-16-nepal tourism
File: Tourists viewing a mountain range in Nepal

Kathmandu, February 28

Nepal is all set to resume its tourism promotion campaign at the international level after a gap of a year.

Nepal Tourism Board says the country will physically participate in a South Asian travel mart to be held in New Delhi and Mumbai of India in March. The month marks exactly one year since the government halted the international campaigning citing the Covid-19 fears.

The board has allocated Rs 10 million for the promotion campaign in the Indian cities.

Immediately after India, the board team will go to China and Bangladesh also for similar campaigns.

The board wants to launch the campaigns wherever possible, but any of such events in Europe is unlikely anytime soon, informs the board’s Chief Executive Officer Dhananjay Regmi.

Fearing the further spread of different variants of the virus, various international events in the region have either been postponed or held online.

In such cases also, the board will continue pushing for promotion virtually, according to him.

Meanwhile, the board has reiterated that the government needs to relax Covid-19 quarantine provisions for tourists to revive the industry shattered by the pandemic.

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Puri is a business correspondent at Onlinekhabar.

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